Did you know that there are about 2 billion websites in the world? Yes, the competition is tighter than ever. Your business won't succeed unless you launch your site strong. A key step towards this goal is to use a reliable Content Management System (CMS). The best CMS platforms make it easier to … [Read more...] about A Solid Foundation: 8 of Today’s Best CMS Platforms for Web Design (And Why)
Do you have a thriving local business around your area? Trying to create a more extensive service area is hard. The answer to it is to have different locations for your business. 86% of people look for companies on Google Maps. Local SEO is the name of the game for brick and mortar … [Read more...] about How Do Multi-Location Businesses Dominate Local Search?
Have you ever wondered if your business is earning enough? Are you scaling at an optimal rate? If you're not growing at the rate you'd like, it may be time to take a second to reevaluate your marketing efforts. Some marketers are very resilient and can easily adapt to the importance of what they … [Read more...] about Here’s Why You Should Be Tracking Your Marketing Efforts
Did you know that Instagram has reached a whopping 1 billion monthly active users? Crazy, right? Not only is Instagram popular for sharing photos with friends, but it's also a goldmine for digital marketing and business branding. That said, this famous social networking platform made several … [Read more...] about Insta-Famous: A Guide to New Instagram Features for Digital Marketers
With 2.27 billion monthly active users on Facebook and 40,000 searches happening every second on Google, there are plenty of opportunities to get your business in front of potential clients. Digital advertising can be a confusing world, and if you're pitting Facebook vs Google, this is an intense … [Read more...] about Facebook vs Google: Which Should You Advertise On?
Welcome to the modern Digital Era, in which the Internet is a part of everyone's daily life. It's hard to find an individual or a business that isn't connected to the digital world in some way. The good news is that businesses just like yours have learned to profit from this emerging online … [Read more...] about The Importance of Managing Your Social Media
Are you trying your hand at local SEO? Do you want people in your area to find you more? Local SEO is a fool-proof method for someone to find you in your geolocation. It helps make your business stronger and can bring in the right people. If you want to hire an SEO expert, the smart way to do it … [Read more...] about Your Friendly, Neighborhood SEO Expert: Why You Should Hire a Local SEO Company
Your target demographic refers to the pool of people whom you want to buy your product or services. This is an important part of any marketing campaign as it lets you know the specific people to target. When you focus your resources on targeting a specific demographic instead of all the people you … [Read more...] about Bullseye Marketing: How to Pinpoint the Perfect PPC Target Demographic
Thinking of using social media to boost your company's exposure? You may want to think twice and plan carefully before leaping forward. Companies end up losing as much as $4.3 million in sales globally due to social media mistakes. A social media crisis is possible to avoid and prevent with a … [Read more...] about Why You Need Social Media Management – Learn From These Social Media Crisis!