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And there’s another part we’re especially proud of: Digital Neighbor was selected as one of just 10 businesses in the Tech Innovators category.
For an agency that spends every day thinking about how technology, data, creativity, and good old-fashioned human judgment can work better together, this one means a lot.
What Is the CO—100? (A Pretty Great Neighborhood to Be Part Of!)
The CO—100 is the U.S. Chamber of Commerce’s annual recognition of 100 small and mid-sized businesses making an impact through growth, innovation, adaptability, community involvement, customer engagement, and more. The Chamber divides the CO—100 into 10 categories, each highlighting a different area of business excellence.
This year’s 100 honorees were selected from more than 12,000 applicants across the country. Together, they span 36 states and 15 industries, employ more than 2,500 people, generate more than $340 million in annual revenue, and represent more than 40 local chambers of commerce.
Why Tech Innovators Feels Especially Fitting
The Tech Innovators category recognizes businesses using new technologies and automated solutions to scale operations, improve customer experiences, and evolve the products and services they offer.
That hits pretty close to home for us.
Digital marketing has never exactly been an industry that stands still. But lately? The pace of change has hit another gear. AI is changing how people search, automation is changing how teams work, and new tools seem to show up before you’ve finished learning the last batch.
Our response has never been to chase every shiny new thing. It’s to figure out what’s actually useful. We leverage technology to help our team work smarter, find better insights, uncover opportunities, and create stronger strategies for our clients.
Technology Is the Tool. People Are Still the Point.
The best technology should give smart people more room to do smart work.
It can help our teams spot patterns, analyze performance faster, streamline repetitive work, and spend more time asking the questions that actually move a strategy forward.
But somebody still has to understand the business. Somebody has to know the customer. Somebody has to look at the numbers and ask, “Okay, but what does this actually mean?”
That’s where the human part comes in. And around here, we don’t see that changing anytime soon. Technology can do a lot, but being a good neighbor still takes people.
Technology has changed a lot since we started Digital Neighbor, and our job has always been to keep learning without losing sight of what matters. The tools get better, the platforms change, and now AI is reshaping a lot of what we do. But at the end of the day, we’re still here to solve real problems for real businesses. Being recognized as a Tech Innovator means a lot because it reflects the balance we’ve always tried to strike: embrace what’s next, but keep people at the center of it.
Eric Ritter, CEO & Founder
So, What’s Next?
Pretty much what we were doing before, just with a cool, shiny new CO—100 badge to show for it.
We’ll keep testing new technology, asking what AI means for search, advertising, content, analytics, and the businesses we serve, and questioning whether every new tool actually deserves a place in the toolbox. We’re keeping the good humans behind our work.
And that sounds a whole lot like Digital Neighbor to us.
